watts and grams is a place where great projects unfold – for the ben­e­fit of cyclists

Road cyclists in an urban landscape at sunset, riding through the city.

Hey, we are watts and grams

We’re a cre­ative, dynam­ic bunch of cycling enthu­si­asts who want to cre­ate added val­ue for all cyclists. Our team brings diverse skills to the table, from design and crafts­man­ship to brand­ing and mar­ket­ing. What we have in com­mon? Our pas­sion for tin­ker­ing, devel­op­ing and, of course, and cycling! At watts and grams, we design prob­lem-solv­ing projects that enhance cycling world­wide. Our cre­ative play­ground com­bines our exper­tise and pas­sion to devel­op prod­ucts and ideas that inspire cyclists.

Our Val­ues


Made by cyclists for cyclists

Our prod­ucts are usu­al­ly the result of a self-iden­ti­fied prob­lem for which we have not found a suit­able solu­tion on the mar­ket. As cyclists, we under­stand the require­ments and needs at first hand.


Made in Ger­many

Our prod­ucts are man­u­fac­tured in Ger­many, and there’s a good rea­son for that. We rely on local pro­duc­tion to guar­an­tee qual­i­ty and reduce the envi­ron­men­tal impact.


On-demand man­u­fac­tur­ing

We focus on on-demand pro­duc­tion to ensure that each prod­uct is man­u­fac­tured exact­ly when it is need­ed. This not only avoids over­pro­duc­tion, but is also ulti­mate­ly more sus­tain­able.

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